奶酪藍(lán)月亮食品包裝設(shè)計(jì)

奶酪藍(lán)月亮

創(chuàng)新策略：

在開(kāi)發(fā)奶酪系列的設(shè)計(jì)時(shí)，我們想強(qiáng)調(diào)特定的產(chǎn)品優(yōu)勢(shì)。憑借其成分，藍(lán)月亮清淡奶酪非常適合作為快速的宵夜小吃，而又不影響身材和飲食習(xí)慣。主要元素是月份，是一天中時(shí)間的象征，同時(shí)也是可識(shí)別的可視圖像比較。天體的黃色和火山口長(zhǎng)期以來(lái)一直是流行文化中奶酪的幽默隱喻。延續(xù)月球的想法，我們選擇了深夜藍(lán)色。除了“暮光之城”的語(yǔ)義名稱外，它還創(chuàng)建了一個(gè)簡(jiǎn)單的，簡(jiǎn)潔的背景，在這個(gè)背景下，公司元素-就像一塊奶酪一樣-月份清晰可見(jiàn)，并且易于閱讀。

Idea:

When developing the design for the line of cheeses, we wanted to highlight a specific product advantage. Thanks to their composition, Blue Moon light cheeses are perfect for a quick evening snack, without consequences for the figure and diet. The main element was the month, as a symbol of the time of day and at the same time a recognizable visual image-comparison. The yellow color and craters of a celestial object have long been a humorous metaphor for cheese in popular culture. Continuing the idea of ??the moon, we chose a deep night blue. In addition to the semantic designation of twilight, it creates a simple, laconic background against which the corporate element - the month, like a slice of cheese - stands out clearly and is easily read.